IIn this video, we take a closer look at the 65 m² Coldest Showroom designed by Uslu Architects in Sancaktepe, Istanbul.
Designed to showcase jacket collections produced by Lucca Tekstil for its own brand, Coldest, as well as other brands, the showroom translates the character of the products into a cohesive interior concept.
The connection between the jackets and cold weather became the starting point of the design. Cool tones and low color-temperature lighting were used to create a sense of coolness within the space, establishing a strong relationship between the brand identity, product function, and showroom atmosphere.
In this showroom tour, we explore the display solutions, lighting concept, and key interior design details that bring a distinctive approach to textile showroom and retail design.
Project Information
Project: Coldest Showroom
Interior Design: Alp Usluduran
Implementation: Uslu Architects
Client: Lucca Tekstil
Location: Sancaktepe, Istanbul
Project Area: 65 m²